Embrace the Heat: Hottest Influencer Summer Fashion Trends

Summer has officially landed and word on the street is: new styles have too!


Summer is in full swing and the temperatures are not the only thing heating up this season! Whether you're a trendsetter or just looking to refresh your wardrobe, we've got you covered with the latest and greatest in summer denim fashion. From classic cuts to bold new styles, YMI has it all to help you step out in the warm summer sun as the fashion icon that you are! Wondering what's the hottest fashion item this season? Why not look to our YMI Babes for your latest style inspo!



Sun's Out, Shorts Out


Grab your fave pair of denim shorts or jeans, add a splash of color, and step out with confidence this summer. Because when it comes to summer fashion, there are no rules—just endless fun in the sun! Here's to a season filled with sunshine, style, and unforgettable denim moments with our YMI Babes!

Streetwear to Beachwear: parachute pants are here to stay

Nylon Overload


Turn up the heat this summer with our Pull-On Nylon Parachute Pants. These high-waisted pants are cut with a relaxed silhouette for that oversized slouchy streetwear look without compromising an unbeatable comfortable feel. Want to switch it up for a more form-fitting look? These pants feature an elastic waist with bungee pulls, front rectangular pockets, and bungee ties at the hem for a polished style.

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Styling the Pull-On Nylon Parachute Pants


Casual Day Out

Hitting the town for Sunday Funday? Pair our Parachute pants with some trusty Nike Air Forces that you have tucked away in your closet and a front knot v-cut tank to look effortlessly cool down the T.J aisles. Accessorize with chunky jewelry and a mini shoulder bag to complete the look!


Beach Ready

Pair your parachute pants with a simple bikini top, bandeau, or a lightweight tankini for a cohesive beach look. Keep it casual with flip-flops or sandals that are easy to slip on and off and top with a cute bucket hat and matching beach tote like our YMI Babe @itsmeganvarner.



Sporty Chic

Trying to stay cool for the summer while hitting the latest sporting event? Our Parachute pants look soooo cute paired with a sports jersey or athletic cropped tank, chunky sneakers and a crossbody bag. Wanting to take it up a notch? Add a bright sporty headband to rep your team colors.

Denim Wrap Skort: The IT Summer Staple

Party in the Front, Surprise in the Back


Your fave summer purchase is here! Our Denim Wrap Skort is the perfect trendy piece to add to your summer wardrobe rotation this season. This skort combines a classic Y2K look with new fresh elements - an asymmetrical shape that gives your outfit an edgy, chic vibe, and a high-waisted fit that hugs your figure and gives you gorgeous model-long legs.



Styling the Denim Wrap Skort


Street Style

Ready to slay the streets? Our Denim Wrap Skort is your new go-to for rocking that street style vibe. Pair them with your favorite sneakers—think classic Converse or trendy Vans—and a cropped graphic tee that speaks your mood. Top it off with layered necklaces and a statement fanny pack slung over your shoulder. You’ll be turning heads and making the sidewalk your runway in no time!


Night Out

Stepping out for a night with your girls? Our skort can elevate your night out look. Throw on your hottest crop top or bodysuit, maybe even something with a little sparkle. Slip into strappy heels that scream fierce and grab a sleek clutch to hold all your essentials. Finish with bold hoop earrings and a swipe of your fave lip gloss—you’re ready to own the night, babe!



Edgy Glam

Our Denim Wrap Skort is your ticket to edgy glam perfection. Pair them with a faux leather jacket that screams "fierce" and lace-up combat boots that mean business. Go for a bold bodysuit or a sheer top layered with a bralette underneath. Complete the look with smokey eyes and a messy bun or tousled waves. Add some chunky chain necklaces and a studded clutch for that extra edge. Get ready to slay, because you’re about to own the spotlight!


Let's go to the beach -each!

A Beach Bag Essential

Lip gloss, sunscreen and our Women's Drawstring Textured Shorts; we're all packed and ready for a girl's trip down to the beach! Our Drawstring Textured Shorts feature an elastic waistband that provides ultimate support while the two front flap patch pockets are the CUTEST detail to any bathing suit fit!


Styling the Drawstring Textured Shorts


Poolside Chillin'

Lounging by the pool? Our Drawstring Textured Shorts are your new poolside essential. Slip them over your favorite swimsuit—think cute bikini or trendy one-piece—and pair with stylish slides or flip-flops for easy on-and-off. Throw on a flowy cover-up or a breezy kimono for those sunny vibes. Don't forget oversized sunglasses and a floppy hat to keep it glam while soaking up the sun. It’s all about that chill vibe, babe!


Boardwalk Baddie

Strolling the boardwalk? Rock our Drawstring Shorts for that effortlessly cool boardwalk baddie look. Pair them with a cropped tank top or a tied-up graphic tee that screams summer vibes. Slide into your comfiest sneakers —perfect for browsing shops or grabbing ice cream. Add some fun accessories like colorful bracelets or a straw bag to complete your laid-back, beachy look. You’re about to turn heads from the arcade to the beachside carousel!


Outdoor Adventure

Venturing into the great outdoors? Our Drawstring Textured Shorts are your adventure-ready companion. Pair them with a moisture-wicking tank top or a lightweight hiking shirt for optimal comfort. Lace up those sturdy hiking boots or trail sneakers—ready to conquer any terrain. Don’t forget a practical backpack to carry your essentials and a wide-brimmed hat for sun protection. Finish the look with sporty sunglasses and a rugged watch and voila—you’re geared up for epic trails and scenic views!


Shop our summer collection

Get the Look: Hailey Bieber Edition

When it comes to everyday fashion, Hailey Bieber's street style is the one to have on your radar. She effortlessly mixes high-end designer pieces with accessible denim staples, creating looks that are Instagram-worthy yet totally relatable. Whether she's rocking distressed denim shorts with a vintage band tee and sneakers or pulling off a denim jumpsuit with chunky jewelry, Hailey's vibe is always casual chic. Her layered denim jackets and oversized jeans show us how to play with proportions and add personality to any outfit.


Hailey's impact on Gen Z denim fashion is undeniable. She LOVES to experiment with different washes, cuts, and styles, showing us that denim is more than just fabric—it's a statement.


How To Recreate This Look

Hailey Bieber has become synonymous with effortlessly chic denim fashion, setting trends that inspire fashion enthusiasts worldwide. Whether she's strutting down the streets or gracing red carpets, her style exudes confidence and creativity. Here at YMI, we're showing you how you can recreate one of her most iconic looks with your own unique twist.


What You'll Need:

  1. High-Waisted Distressed Jeans: Hailey often opts for high-waisted jeans with subtle distressing, giving them a worn-in and lived-in feel. Our High Rise Long Short Denim Shorts are the PERFECT staple to have to channel your inner Mrs. Biebs.
  2. Cropped Tank Top or Tee: She pairs her jeans with a cropped tank top or tee, showing off a hint of midriff and keeping the look laid-back and cool.
  3. Oversized Denim Jacket: Layered over her top, Hailey loves oversized denim jackets that add a touch of casual sophistication.
  4. Chunky Boots or Sneakers: Complete the look with chunky boots or sneakers for a modern and urban vibe.
  5. Minimal Accessories: Hailey keeps accessories minimal but impactful, often opting for sunglasses, a simple necklace, and maybe a small handbag or clutch.


Girl on swing in shorts and bathing suit