International Women's Day IT Style: Flares
Let’s go girls, it’s International Women’s Day at YMI! With more than half of our HQ staff being made up of women (76% to be exact!), we PRIDE ourselves on inclusivity, empowerment, and most important of all: SISTERHOOD! From our employees to all of our wonderful YMI besties, our brand strives to make you feel your most CONFIDENT and BEAUTIFUL self (can we say self-love all 2024!) So here's to you YMI babes!
Flares designed to feel good in
Here at YMI, our main goal is to create flares designed to fit EVERYBODY; and who better to know just exactly how to hug every curve and bring out the best features of our bodies than a super talented team of WOMEN! Our team puts so much heart and passion into creating flares that not only make you look like a fashion icon BUT also makes you feel like the main character superstar that YOU ARE (#girlpower)!
This year's theme of inclusivity for International Women's Day really hits home for who we are as a brand as each person on our team brings their own unique flares and personal touch, resulting in denim pieces that are always one step ahead of the fashion trends and sure to fit any personal style!
Spring Time Favs
Goodbye oversized puffers and triple layering. Hellooooo spring fashion! Now that the flowers are blooming and the birds are chirping, its time to let our personalities shine! We have been seeing a lot of new and fresh inspiration for this season on the runways and from both our employees and the ladies of our YMI community, these are the IT styles for spring:
Flares, flares and more FLARES!! We know what you might be thinking, "oh no, not another 70's takeover" but flares are making their long-awaited comeback and are better than ever. With western style being all the rave this season (thanks Queen Bey!), our GiGi Extreme Fit & Flare Jeans and Essential Super Flare Jeans are the PERFECT staples to have in your spring wardrobe to go with those new cowgirl boots you just bought! Their high-rise flared silhouette hugs your curves in just the right areas while giving you model-long legs for days and the light-wash colorways are perfect for all those spring pastels!
Flare overload!
Created to fit, Desgined to love
Whether you are a romantic Bridgerton girly obsessed with flares or an edgy streetwear chic living in cargos, we have it ALL! Our denim is made with only one thing in mind: YOU. And on this International Women's Day, we are raising our glass to our YMI Sisterhood! Let's go conquer the world, one denim jean at a time!
